The Top 20 Micro Influencers to Follow in Vancouver

List of the top influencers in Vancouver
Vancouver is a vibrant coastal city that’s filled with skilled creators, bloggers, and engaging social media influencers who can help maximize your business’s potential. That’s why we’ve created this guide to showcase some of Vancouver’s top influencers that are on the come-up that you should be following. As well, If you’re a brand or small business
Read more
No Comments

3 DTC Brands That Are Killing It With Micro-Influencers

3 DTC Brands working with Micro-influencers
Influencer marketing has become one of the fastest-growing marketing mediums, and today roughly 95% of B2C marketers have reported working with influencers in some capacity. Furthermore, roughly one-third of marketers prefer working with micro-influencer as authenticity and higher engagement rates have become the priority. Let’s also consider that social distancing is creating a massive shift
Read more
No Comments

Influencer Marketing & Product Seeding: How It Works

Product Seeding and Micro Influencer Marketing
Micro-Influencer Marketing There’s no shortage of businesses that have built their brands through social media and the virality of micro-influencer marketing. Micro-influencers on Instagram and TikTok have proven to be extremely effective in building trust and awareness within niche communities. Influencer marketing campaigns have typically been built around brands paying creators to post content, appear
Read more
No Comments

Top 20 Micro Influencers to Follow in Toronto (Part 2)

Top 20 Up & Coming Influencers
Toronto is a vibrant city with many talented bloggers, social media personalities and influencers who can help you get the best results possible. There are thousands of different creators and agencies to choose from so it can be difficult to work out the right ones for your specific needs. That’s why we’ve compiled this list
Read more
No Comments

Top 20 Micro Influencers to Follow in Toronto (Part 1)

Toronto has become immersed with micro influencers, bloggers and content creators. We’re definitely not mad about it! We’ve rounded up a list of the top 20 of our favs and up and coming Toronto-based Micro Influencers that you should definitely check out. Foodies are a growing niche when it comes to influencers, with more and
Read more
No Comments

Free Influencer Marketing Tools for Businesses in 2020

List of Free Influencer Marketing Tools
Are you looking for free tools that will help you with your influencer marketing campaigns? We all know there is an endless amount of premium SaaS tools that you can use for social media and influencer marketing. But when you’re just getting started with a new marketing initiative, the last thing you want is some
Read more
No Comments

Restaurant Recovery: Leveraging Influencer Marketing During a Downturn

Restaurant Recovery: Leveraging Your Local Micro-Influencers During a Downturn
It’s day 30 of the California quarantine and still none of us are used to the desolate scenes that were our lively downtowns just one month ago. Everyone is suffering in some way or another, but America’s fastest-growing sector— our service industry — was hit first, foremost, and hardest. Restaurants around the world have either
Read more
No Comments

Does Influencer Marketing Work? Here Are The Stats:

Do influencers work?
As a business, you might be re-vamping your marketing strategies and be stuck asking yourself; does influencer marketing work? As social media has become one of the necessities of marketing today, influencer marketing has grown exponentially over the past decade and has become one of the fastest-growing channels. We turn to influencers for recommendations on
Read more
No Comments

5 Influencer Marketing Ideas for Restaurants

5 Influencer Marketing Ideas for Restaurants
Brainstorming new ways to leverage influencers for your brand or venue? Since releasing the Node beta, over 200 influencer campaigns have been created by our restaurant partners in Toronto, resulting in over 4000 unique Instagram posts from influencers. Based on what we’ve observed, we’ve rounded up effective campaign strategies that you can execute with the
Read more
No Comments

New Kids on The Menu: Here’s why successful restaurants work with influencers

A dimly lit restaurant that has tables set in the cool and warm light.
Savory close-ups shots, witty food puns and eclectic reviews have become the secret to a creating a buzz-worthy restaurant. But how exactly has the trend of Instagrammers turned food reviewers, revolutionized the food and beverage scene?   5 KEY Stats on How Influencers Are Affecting Our Dining Decisions 71% of consumers are more likely to
Read more
No Comments

How To Create An Engaging Instagram Feed

An Influencer taking a picture of desserts.
Having trouble curating and producing photos that are ‘Instagrammable’? Keeping up with the current trends in social media can be difficult. Especially when you’re trying to model generate engagement similar to the likes of an inlfuencer. Here are some tricks of the trade, that Node has found to be the most successful in producing quality
Read more
No Comments