The Top 20 Micro Influencers to Follow in Vancouver
Friday, 22 April 2022
by Node Team
Vancouver is a vibrant coastal city that’s filled with skilled creators, bloggers, and engaging social media influencers who can help maximize your business’s potential. That’s why we’ve created this guide to showcase some of Vancouver’s top influencers that are on the come-up that you should be following. As well, If you’re a brand or small business
- Published in Influencer Tips, Recent News
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How to Supercharge Your Instagram Giveaway with Influencers
Tuesday, 29 March 2022
by Armin Faraji
You have a product that your customers are excited about and you want to drive word of mouth. So why not start an Instagram giveaway or contest? Social media giveaways are when an influencer or brand gives their followers something for free in the hopes that these people will drive some action such as; following
- Published in Social Media Tips
Top 5 Social Media Video Tips for Marketers in 2021
Tuesday, 02 November 2021
by Andre Oentoro
When it comes to leveraging social media for marketing campaigns, video content plays an essential role in capturing an audience for the first time. Video has become a winning asset for marketers to boost their campaigns as it’s the most engaging form of media for audiences. To put it into perspective, there are over 1
- Published in Social Media Tips
How to Calculate Influencer Marketing ROI
Tuesday, 02 November 2021
by Courtney Muro
Influencers create amazing content. Their deliberately candid photos, taken in places previously exclusive to the Conde Naste crowd entice us to pause whatever we’re doing — usually something non-exotic, not on a beach — and dream. This ultra-compelling content has become a new standard for advertising on social networks, and this trend isn’t going anywhere.
- Published in Social Media Tips
Influencer Marketing & Product Seeding: How It Works
Friday, 17 September 2021
by Armin Faraji
Micro-Influencer Marketing There’s no shortage of businesses that have built their brands through social media and the virality of micro-influencer marketing. Micro-influencers on Instagram and TikTok have proven to be extremely effective in building trust and awareness within niche communities. Influencer marketing campaigns have typically been built around brands paying creators to post content, appear
- Published in Social Media Tips
Dealing With Negativity and Rude Comments on Social Media
Friday, 20 August 2021
by Juanita Elliott
Whether you’re online as an individual or as a business, I’m sure you’ve heard of the dreaded internet troll. Internet trolls are generally defined as people who deliberately provoke other internet users by leaving rude, inflammatory or negative comments on social media. These people live to upset others online and make people angry, which means
- Published in Social Media Tips
6 Awesome Free Tools to Start Your eCommerce Business Today
Wednesday, 28 July 2021
by Dennis Morrison
When starting a new business venture, you need a set of reliable and robust tools to aid the process. If you do not have a huge array of startup funds, this can be tricky. There are other options, however. If you know where to look, you can find an array of free tools and resources
- Published in eCommerce, Influencer Tips, Social Media Tips
Top 20 Micro Influencers to Follow in Toronto (Part 2)
Thursday, 15 April 2021
by Node Team
Toronto is a vibrant city with many talented bloggers, social media personalities and influencers who can help you get the best results possible. There are thousands of different creators and agencies to choose from so it can be difficult to work out the right ones for your specific needs. That’s why we’ve compiled this list
- Published in Influencer Tips, Recent News
3 Reasons Why Your Brand Needs to be on Clubhouse Right Now
Monday, 29 March 2021
by Armin Faraji
Clubhouse is a new invite-only social media platform that has been growing rapidly since it launched in early 2020 and garnered over 10 million users and a valuation of over 1 billion in less than a year. The earliest users of Clubhouse were Silicon Valley venture capitalists, startup moguls, and celebrities. The platform has been
- Published in Social Media Tips
Top 20 Micro Influencers to Follow in Toronto (Part 1)
Friday, 19 March 2021
by Node Team
Toronto has become immersed with micro influencers, bloggers and content creators. We’re definitely not mad about it! We’ve rounded up a list of the top 20 of our favs and up and coming Toronto-based Micro Influencers that you should definitely check out. Foodies are a growing niche when it comes to influencers, with more and
- Published in Recent News
Wondering how we verify creators at Node? Read this
Tuesday, 01 December 2020
by Armin Faraji
Did you know that over 85% of creators that sign up for Node aren’t accepted onto the app? As a growing marketing platform in an already competitive space, we are often faced with the challenge of inspiring creators to produce authentic content to reflect the value that they can all provide for our partnered brands.
- Published in Influencer Tips, Social Media Tips
Free Influencer Marketing Tools for Businesses in 2020
Thursday, 28 May 2020
by Armin Faraji
Are you looking for free tools that will help you with your influencer marketing campaigns? We all know there is an endless amount of premium SaaS tools that you can use for social media and influencer marketing. But when you’re just getting started with a new marketing initiative, the last thing you want is some
- Published in Social Media Tips
Restaurant Recovery: Leveraging Influencer Marketing During a Downturn
Wednesday, 29 April 2020
by Courtney Muro
It’s day 30 of the California quarantine and still none of us are used to the desolate scenes that were our lively downtowns just one month ago. Everyone is suffering in some way or another, but America’s fastest-growing sector— our service industry — was hit first, foremost, and hardest. Restaurants around the world have either
- Published in Food, Social Media Tips
Ten Marketing Experts Reveal How They Partner With Influencers to Stand Out Online
Thursday, 28 November 2019
by Sammy Alderson
The days of influencer marketing being a niche part of a brand’s budget are quickly moving behind us. In industries like fitness, apparel, and cosmetics social media isn’t just a part of the marketing strategy; it is the strategy. Today, finding influencers to collaborate with has become more accessible and scalable than ever using a
- Published in Social Media Tips
Does Influencer Marketing Work? Here Are The Stats:
Wednesday, 16 October 2019
by Alexa
As a business, you might be re-vamping your marketing strategies and be stuck asking yourself; does influencer marketing work? As social media has become one of the necessities of marketing today, influencer marketing has grown exponentially over the past decade and has become one of the fastest-growing channels. We turn to influencers for recommendations on
- Published in Social Media Tips
5 Influencer Marketing Ideas for Restaurants
Monday, 29 April 2019
by Armin Faraji
Brainstorming new ways to leverage influencers for your brand or venue? Since releasing the Node beta, over 200 influencer campaigns have been created by our restaurant partners in Toronto, resulting in over 4000 unique Instagram posts from influencers. Based on what we’ve observed, we’ve rounded up effective campaign strategies that you can execute with the
- Published in Social Media Tips
New Kids on The Menu: Here’s why successful restaurants work with influencers
Wednesday, 30 January 2019
by Sukiena Abdulla
Savory close-ups shots, witty food puns and eclectic reviews have become the secret to a creating a buzz-worthy restaurant. But how exactly has the trend of Instagrammers turned food reviewers, revolutionized the food and beverage scene? 5 KEY Stats on How Influencers Are Affecting Our Dining Decisions 71% of consumers are more likely to
- Published in Social Media Tips
How To Create An Engaging Instagram Feed
Tuesday, 15 January 2019
by Sukiena Abdulla
Having trouble curating and producing photos that are ‘Instagrammable’? Keeping up with the current trends in social media can be difficult. Especially when you’re trying to model generate engagement similar to the likes of an inlfuencer. Here are some tricks of the trade, that Node has found to be the most successful in producing quality
- Published in Social Media Tips
Tips to Grow Your Instagram Engagement from an Influencer
Monday, 24 December 2018
by Allysha Yung
Instagram has changed vastly over the past years, and it’s become the fastest growing social platform in the world. With Instagram evolving so quickly, I thought I would share a few growth-hacks I’ve learnt through A/B testing and managing my own influencer account @allyshayung. Some of these tactics have aided me, as well as other
- Published in Social Media Tips